K-Swiss Inc. has signed a deal with tennis champions, doubles partners and twin brothers, Bob and Mike Bryan, to join their 2010 roster. The two tennis hotties will represent K-Swiss footwear and apparel as part of a multi-year deal.
As the ATP World Tour No. 1 ranked tennis doubles team, the Bryan Brothers are just three victories away from becoming the winningest doubles team of all time, making this a huge win for K-Swiss as well. The Brothers had been with Adidas for the past 12 years, but it is the K-Swiss brand who will be affiliated with what could become a record-breaking year.
The pair will join Sam Querrey and Marty Fish as the new additions to K-Swiss. All
four K-Swiss athletes hope to represent the United States in the Davis Cup play
this year, potentially making K-Swiss the dominant brand of the 2010 U.S. Davis
Cup team.
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