The 2010 U.S. Open will begin on
August 30th and for the 6th year, Polo Ralph Lauren will be the Official Apparel
Sponsor of the tournament. In honor of this partnership, the brand has teamed
up with tennis superstar and fashion designer, Venus Williams, to present the
Legends Clinic.
The seven-time Grand Slam Champion will answer questions,
demonstrate techniques and offer hints and tips on how to improve your game
during this one-hour interactive clinic. The clinic will be streamed live
online on August 26th at 2 p.m. EST exclusively at RalphLauren.com and accessible on mobile devices
at m.ralphlauren.com/USOpen.
According to David Lauren, Senior Vice
President of Advertising, Marketing and Corporate Communications, “The
Legends Clinic is ground-breaking. This is a dynamic way of connecting fashion,
technology and sports in a way that has never been done before.”
To add yet another
fashionable component to this collaboration, Ralph Lauren will also design a limited-edition dress in
partnership with Eleven (Venus' own clothing line) to be worn by Venus Williams during
the Legends Clinic. Additionally, a special limited-edition US Open polo shirt will be created to
accompany the collection. Both the Ralph Lauren designed limited-edition dress
and polo shirt will be available on-site at the US Open Polo Ralph Lauren shop
and online at RalphLauren.com.
And as the official sponsor of the US Open, Polo Ralph Lauren has a new line of tournament-inspired clothing available for fans. The collection features a wide selection of merchandise such as tote bags, tennis dresses, skirts, sweaters, commemorative caps and classic polos for men and women. Items will be available at select Ralph Lauren stores, department stores and online at Ralphlauren.com.
Check out some of the 2010 looks:
- Glam Gal -
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